Shannon Swallow
Shannon is an intuitive guide and spiritual coach based in SoCal. She had a logo and website that was designed years ago on Wordpress, but she avoided even looking at it because of how off-brand the visuals were compared to her offerings. Through full branding and web design, we were able to completely transform her brand’s appearance into something that her ideal clients will feel aligned with.
VIBE: welcoming, movement, empowering, minimal
SCOPE OF WORK:
Full branding
Squarespace website design
Photoshoot direction
Copyediting
AFTER
BEFORE
BEHIND THE DESIGN
A sense of movement is reflected throughout the wordmark and logomark, aligning perfectly with the Type A+ personality of the target audience. The wordmark pairs with the descriptor font to create a welcoming vibe, balanced by the sophistication of the logomark. The two intertwined s’s in the logomark symbolize Shannon’s expertise in both the spiritual and corporate worlds, coming together to offer a unique lineup of services.
STRAIGHT OUTTA SHANNON’S MOUTH