Skin Invidia

Mandie of Skin Invidia reached out wanting to redesign her skincare studio’s website, but the scope of the project quickly migrated to including branding when we realized she needed more than just her preexisting logo. Her previous website was built on Vagaro, which is a business management platform and online marketplace for the wellness industry. She loved the management side of Vagaro, but wanted her website built on a platform that allowed for more design freedom so she could finally have a dream site that really expressed her vibe.

VIBE: boho, moody, moons and triangles

SCOPE OF WORK:

  • Color palette

  • Typography selection

  • Branding elements

  • Squarespace website design

  • Vagaro integration

  • Prompted filler text & suggested copy

  • Copyediting

AFTER

BEFORE

BEHIND THE DESIGN

Mandie came to me with an existing logo and beautiful branding photography, but that’s as far as her branding went. With her studio’s style and ideal clients in mind, I selected typography and created a neutral color palette with earthy pops of color. Triangles and moons were sprinkled throughout the design to add to the boho feeling.

STRAIGHT OUTTA MANDIE’S MOUTH

“Everything looks amazing. You are the best and it is everything I wanted and more. Thank you so much and we will be working together again for sure!! This was the best experience.”

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