Skin Invidia

VIBE: boho, minimalist, moons and triangles

INDUSTRY: skincare studio

SCOPE OF WORK:

  • Color palette

  • Typography selection

  • Branding elements

  • Prompted filler text & suggested copy

  • Copy editing

  • Squarespace website design

  • Vagaro integration

Mandie of Skin Invidia reached out wanting to redesign her website, but the scope of the project quickly migrated to including branding when we realized she needed more than just her preexisting logo. Her previous website was built on Vagaro, which is a business management platform and online marketplace for the wellness industry. She loved the management side of Vagaro, but wanted her website built on a platform that allowed for more design freedom so she could finally have a dream site that really expressed her vibe.

AFTER

BEFORE

BEHIND THE DESIGN

Mandie came to me with an existing logo and beautiful branding photography, but that’s as far as her branding went. With her studio’s style and ideal clients in mind, I selected typography and created a neutral color palette with earthy pops of color. I added triangles and moons throughout the design to add to the boho feeling.

STRAIGHT OUTTA MANDIE’S MOUTH

“Everything looks amazing. You are the best and it is everything I wanted and more. Thank you so much and we will be working together again for sure!! This was the best experience.”

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